New Jeep Cherokee 2014

Jeep has announced that there new fifth generation Cherokee model is set to hit the UK market in May, with the new mid size SUV aiming to rival models from rival manufacturers like Nissan and their Qashqai and Volkswagen with their Tiguan, while also tackling the likes of the new Audi A3.


Jeep and the SUV market


Jeep claims that the Cherokee created the mid size SUV segment back in 1984 and now it’s grown to be one of the biggest markets in the world. As the market has grown and new rivals introduced, the last iteration of the Jeep Cherokee struggled to make an impression in the UK when introduced in 2007.


This new model is aiming to change that, closing the gap on competitors with a focus on improving on road dynamics, introducing plenty of high tech features and with that controversial design. A top rating from Euro NCAP in 2013 will help things along too.


The new Jeep Cherokee


The Jeep Cherokee range will kick off with the basic 138 brake horse power 2.0 litre diesel Cherokees with front wheel drive in entry level Longitude trim.


UK buyers will be able to choose the unique Longitude Plus trim level, which takes the normal Longitude kit list of 17 inch alloy wheels, LED running lights, rear parking sensors and dual zone climate control, and adds things like sat nav. Above this will be the Limited models, which will come with heated and cooled leather seats, a wireless charging pad, a reversing camera and a powered tailgate.


There will be just two trims to start with, called Longitude and Limited, while a third (called Trailhawk and aimed at more serious off-roaders) will join the range later. Front and four wheel drive versions will be offered when the Jeep model first goes on sale. The basic 4×4 version, called Active Drive I, will be on sale from the car’s launch in May, while Active Drive II adds torque management and low-range gearing. This will be added to the range later, along with a much more off road focused version with a locking rear differential to help traction.


The new Jeep Cherokee will cost from £25,500 when it launches in the UK market.

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